CDP
February 20, 2023
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Customer Data Platform implementation and strategy
Segment has the technology,
Hexagon Data has the know-how
Collect and unify events from your website, mobile apps and databases to get a 360-degree view of the customer in real time.
- We guide you in the integration of your connections.
- Together with our experts we define the best strategy for implementation.
- Define what you want to measure from your users, where you want to extract the information and where you want to send them, with the best strategy.
The perfect mix of technological capability + strategic consulting
MARKETING
Get a single view of your customers across all touchpoints.
- Unify touch points across all platforms and channels.
Understand your customer journey. - Get real-time audiences, target the right customer with the right message at the right time.
- Create personalized campaigns.
- Send relevant messages to your audience across all channels.
CONNECTIONS
Integrate all relevant customer data with a single API.
Collect, unify and connect your customer data.
- Gather your sources and get a 360-degree view of the customer through their application, sales, support, payment and messaging experiences.
- Empower your tools, enable best-of-breed product analytics, A/B testing and data warehousing technologies with ease.
*If you have a source or destination that is not in the catalog, we can advise you on the best way to integrate it.
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PERSONAS
Personalize every interaction, consistently and in real time.
- Unify touch points to understand the customer journey.
- Enrich your customer profile with calculated characteristics.
- Impact each customer in the right channel, at the right time and with relevant messages.
Activate the power of your data.
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